Business Essentials for Creative Entrepreneurs
Business Essentials for Creative Entrepreneurs
Are you an artist looking to turn your passion into a profitable business? Or perhaps you're a creative entrepreneur searching for the right tools to help take your business to the next level?
Look no further!
As someone who has been in the creative industry for years, I've compiled a list of my favorite resources and business tools that have helped me succeed in my own business. From marketing and sales strategies to time management tools and creative software, these resources will give you the knowledge and tools you need to grow your business and create the life of your dreams.
Companies & Businesses that Have Elevated My Brand
Below are a few of my go-to companies & businesses that have taken my business to the next level and have helped make me stand out from competitors.
1.) Email Service Provider (ESP): capturing your audience’s email addresses is crucial in any business. While having a social media presence is important, you do not own your social media outlets, and let’s all pray to the social media Gods that your account doesn’t get hacked. Being able to connect to your true, loyal fans by email (email addresses that you own and have lifetime access to), is critical. I absolutely LOVE this ESP - it allows me to make easy, beautiful emails to send to my audience in the blink of an eye.
2.) Digital Designs & Marketing: This is by far one of my favorite services that not only saves me time but has transformed the aesthetic of my business creating a cohesive brand across multiple social media accounts, my website, and email marketing strategy. You’re able to create effortless designs between social media posts, logos, and more.
3.) Custom stickers & packaging: I absolutely love how easy it is to order through this company & the quality of their custom stickers & branding tape. I put these on everything from my products to the packaging! Use this link to receive $10 towards your next purchase!
4.) Social Media Scheduling: this app has been great in helping me strategize & remain consistent across multiple social media platforms.
5.) Online Education: I am a proud member of this online group for artists and truly believe it helped take my art business to the next level in much less time. Having a community to connect to has also been transformative and is worth the investment.
6.) Website Platform: Everyone is opinionated on which website is best. Personally, I love hosting my website through Squarespace because as a creative, it not only is easy to use, but I am able to add my own artistic touch to each page while maintaining an easy flow and recognizable brand.
In conclusion, starting and growing a successful business takes hard work, dedication, and a willingness to learn and adapt. With the right tools and resources, however, you can streamline your processes, expand your reach, and achieve your goals as a creative entrepreneur. Whether you're just starting out or looking to take your business to the next level, the resources and tools I've shared here can help you build a strong foundation and set yourself up for success. Remember, building a business is a journey, not a destination - so embrace the ups and downs, keep learning, and never give up on your dreams.
Resource Guide
Looking to further your skills in art? I’ve put together a detailed guide that will help you advance your creativity. This condensed resource guide covers everything I use in my business and studio - from my printing vendor and matting materials to my favorite apps & tools for photography. Plus, learn more about my other favorite shipping materials!
I hope that some of these tips and tricks help you with running your art business, as branding can be one of the more challenging aspects! Please reach out if you have any questions or feedback in the comment section below.
Want to know what I’m up to on the every day? Follow along on Instagram at @cocozentner_art or on my Pinterest page. I love to post what inspires me, behind the scenes of my painting process, and my pup, Maudie!
Until next time,
*This post contains affiliate links, and I may make a small commission if you purchase a product after clicking on a link - at no extra cost to you! This allows me to continue creating free content like these blog posts for you.
To see more about what inspires CoCo, check-out her Instagram page at @cocozentner_art!
